Self-Reflection Paper Assignment ESSAY

Self-Reflection Paper Assignment

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Reflection and application are two critical components of the experiential learning cycle. This reflection paper is designed to encourage both of these processes while helping you move your understanding of various topics from theory to practice. For this assignment I would like you to perform the following:

· Define a specific marketing strategy that is appealing to you.

· Answer: How would you use this technique in your present or future endeavors? by discussing the specific application of your defined strategy to your past, current, or future professional environment.

· Reflect on the significance of the strategy within an overall marketing plan for a product or service.

There’s some freedom to develop your reflection paper in the way that you want; however, there are guidelines and recommendations as outlined below.

Assignment Guidelines

For this assignment you are responsible for the creation of an original work that is reflective in nature. Any sources of information that you use in the creation of your original work should be clearly cited following APA guidelines, in order to avoid plagiarism. Your submission is expected to be 3 to 5 pages in length and composed using APA Format. I’ve summarized the basic guidelines of the APA format for you.

· double-spaced

· 1-inch margins

· 12 pt. Times New Roman font, or similar

You can read the complete APA guidelines on the Purdue OWL website (Links to an external site.) .

Rubric

Written Reflection Rubric

Written Reflection Rubric
CriteriaRatingsPts
This criterion is linked to a learning outcomeContent and Focus
8.0 Pts

 

Exemplary: • Student addresses all items of the assignment. • Exceptionally clear, focused, engaging thesis. • Strong, rich supporting details and examples that prove thesis. • A meaningful conclusion explaining the importance of the research and how it can be used.

7.0 Pts

 

Accomplished: • Student addresses most but not all items of the assignment. • Clear thesis which maintains a consistent focus from beginning to end. • Specific supporting details are present. • A clear conclusion as to why the research is important.

5.0 Pts

 

Satisfactory: • Student addresses some but not all items of the assignment. • Contains thesis but with inconsistent focus. • Generalized supporting details that prove thesis. • Conclusion tends to summarize research.

3.0 Pts

 

Unsatisfactory: • Student fails to address most items of the assignment. • Thesis statement lacks clarity and focus. • Inadequate or missing supporting details. • Missing a summarizing conclusion.

 

8.0 Pts

 

Exemplary: • Student addresses all items of the assignment. • Exceptionally clear, focused, engaging thesis. • Strong, rich supporting details and examples that prove thesis. • A meaningful conclusion explaining the importance of the research and how it can be used.

7.0 Pts

 

Accomplished: • Student addresses most but not all items of the assignment. • Clear thesis which maintains a consistent focus from beginning to end. • Specific supporting details are present. • A clear conclusion as to why the research is important.

5.0 Pts

 

Satisfactory: • Student addresses some but not all items of the assignment. • Contains thesis but with inconsistent focus. • Generalized supporting details that prove thesis. • Conclusion tends to summarize research.

3.0 Pts

 

Unsatisfactory: • Student fails to address most items of the assignment. • Thesis statement lacks clarity and focus. • Inadequate or missing supporting details. • Missing a summarizing conclusion.

8.0 pts
8.0 Pts

 

Exemplary: • Student addresses all items of the assignment. • Exceptionally clear, focused, engaging thesis. • Strong, rich supporting details and examples that prove thesis. • A meaningful conclusion explaining the importance of the research and how it can be used.

7.0 Pts

 

Accomplished: • Student addresses most but not all items of the assignment. • Clear thesis which maintains a consistent focus from beginning to end. • Specific supporting details are present. • A clear conclusion as to why the research is important.

5.0 Pts

 

Satisfactory: • Student addresses some but not all items of the assignment. • Contains thesis but with inconsistent focus. • Generalized supporting details that prove thesis. • Conclusion tends to summarize research.

3.0 Pts

 

Unsatisfactory: • Student fails to address most items of the assignment. • Thesis statement lacks clarity and focus. • Inadequate or missing supporting details. • Missing a summarizing conclusion.

This criterion is linked to a learning outcomeOrganization
8.0 Pts

 

Exemplary: • Strong introduction and conclusion. • Consistent and coherent logical progression. • Uses clear and skillful transitions.

7.0 Pts

 

Accomplished: • Clear introduction and conclusion. • Illustrates some consistency and shows some logical progression. • Uses clear transitions.

5.0 Pts

 

Satisfactory: • Introduction and conclusion is present but not clear • Show some attempt of consistency and order. Paper shows attempt to create transitions between paragraphs.

3.0 Pts

 

Unsatisfactory: • Unable to clearly identify introduction and conclusion. • Lack of consistency and order. • Paper shows little or no attempt of transitions between paragraphs.

 

8.0 Pts

 

Exemplary: • Strong introduction and conclusion. • Consistent and coherent logical progression. • Uses clear and skillful transitions.

7.0 Pts

 

Accomplished: • Clear introduction and conclusion. • Illustrates some consistency and shows some logical progression. • Uses clear transitions.

5.0 Pts

 

Satisfactory: • Introduction and conclusion is present but not clear • Show some attempt of consistency and order. Paper shows attempt to create transitions between paragraphs.

3.0 Pts

 

Unsatisfactory: • Unable to clearly identify introduction and conclusion. • Lack of consistency and order. • Paper shows little or no attempt of transitions between paragraphs.

8.0 pts
8.0 Pts

 

Exemplary: • Strong introduction and conclusion. • Consistent and coherent logical progression. • Uses clear and skillful transitions.

7.0 Pts

 

Accomplished: • Clear introduction and conclusion. • Illustrates some consistency and shows some logical progression. • Uses clear transitions.

5.0 Pts

 

Satisfactory: • Introduction and conclusion is present but not clear • Show some attempt of consistency and order. Paper shows attempt to create transitions between paragraphs.

3.0 Pts

 

Unsatisfactory: • Unable to clearly identify introduction and conclusion. • Lack of consistency and order. • Paper shows little or no attempt of transitions between paragraphs.

This criterion is linked to a learning outcomeSources/Format
4.0 Pts

 

Exemplary: Follows APA guidelines: • Uses 3 or more cited sources. • Sources meet the guidelines for types of sources. • All parenthetical documentation is APA correct (author’s name, pg. #). • Reference page is APA correct. • All researched info is documented.

3.0 Pts

 

Accomplished: Follows APA guidelines with few exceptions • 2 cited sources used. • Sources meet the guidelines for types of sources. • Few errors noted in parenthetical documentation • Majority of Reference page is APA correct. • Most research info is documented.

2.0 Pts

 

Satisfactory: Inconsistent use of APA style guidelines. • Less than 1 cited source used. • Majority of parenthetical documentation done incorrectly. • Random APA documentation. • Rarely documents sources.

1.0 Pts

 

Unsatisfactory: Fails to follow APA style guidelines. • No cited sources used little or no parenthetical documentation. • Reference page is not understandable.

 

4.0 Pts

 

Exemplary: Follows APA guidelines: • Uses 3 or more cited sources. • Sources meet the guidelines for types of sources. • All parenthetical documentation is APA correct (author’s name, pg. #). • Reference page is APA correct. • All researched info is documented.

3.0 Pts

 

Accomplished: Follows APA guidelines with few exceptions • 2 cited sources used. • Sources meet the guidelines for types of sources. • Few errors noted in parenthetical documentation • Majority of Reference page is APA correct. • Most research info is documented.

2.0 Pts

 

Satisfactory: Inconsistent use of APA style guidelines. • Less than 1 cited source used. • Majority of parenthetical documentation done incorrectly. • Random APA documentation. • Rarely documents sources.

1.0 Pts

 

Unsatisfactory: Fails to follow APA style guidelines. • No cited sources used little or no parenthetical documentation. • Reference page is not understandable.

4.0 pts
4.0 Pts

 

Exemplary: Follows APA guidelines: • Uses 3 or more cited sources. • Sources meet the guidelines for types of sources. • All parenthetical documentation is APA correct (author’s name, pg. #). • Reference page is APA correct. • All researched info is documented.

3.0 Pts

 

Accomplished: Follows APA guidelines with few exceptions • 2 cited sources used. • Sources meet the guidelines for types of sources. • Few errors noted in parenthetical documentation • Majority of Reference page is APA correct. • Most research info is documented.

2.0 Pts

 

Satisfactory: Inconsistent use of APA style guidelines. • Less than 1 cited source used. • Majority of parenthetical documentation done incorrectly. • Random APA documentation. • Rarely documents sources.

1.0 Pts

 

Unsatisfactory: Fails to follow APA style guidelines. • No cited sources used little or no parenthetical documentation. • Reference page is not understandable.

This criterion is linked to a learning outcomeWriting Style
5.0 Pts

 

Exemplary: • Written in formal language (avoids slang completely). • Elaborate and colorful language. • Consistently strong and varied sentence structure. • Direct quotes support student’s ideas. • Paper written in student’s own words • Superior editing. Rarely makes errors in the following areas: • Spelling and mechanics. • Correct usage and grammar.

4.0 Pts

 

Accomplished: • Majority of paper written in formal language. • Language appropriate to topic. • Words convey intended message. • Direct quotes support student’s ideas. • Majority of paper written in student’s own words. • Careful editing. Makes few errors in the following areas: • Spelling and mechanics • Correct usage and grammar.

3.0 Pts

 

Satisfactory: • Some use of formal language recognized; informal language is dominant. • Most language is appropriate to topic. • Able to get vague idea of message. • Some parts of paper written in student’s own words. • Some evidence of editing: • Extensive spelling and grammatical errors.

2.0 Pts

 

Unsatisfactory: • Paper frequently uses informal language. • Language is not appropriate to topic. • Message is unclear. • Majority of paper is plagiarized. • Poor editing: • Spelling and grammatical errors make it difficult to read paper.

 

5.0 Pts

 

Exemplary: • Written in formal language (avoids slang completely). • Elaborate and colorful language. • Consistently strong and varied sentence structure. • Direct quotes support student’s ideas. • Paper written in student’s own words • Superior editing. Rarely makes errors in the following areas: • Spelling and mechanics. • Correct usage and grammar.

4.0 Pts

 

Accomplished: • Majority of paper written in formal language. • Language appropriate to topic. • Words convey intended message. • Direct quotes support student’s ideas. • Majority of paper written in student’s own words. • Careful editing. Makes few errors in the following areas: • Spelling and mechanics • Correct usage and grammar.

3.0 Pts

 

Satisfactory: • Some use of formal language recognized; informal language is dominant. • Most language is appropriate to topic. • Able to get vague idea of message. • Some parts of paper written in student’s own words. • Some evidence of editing: • Extensive spelling and grammatical errors.

2.0 Pts

 

Unsatisfactory: • Paper frequently uses informal language. • Language is not appropriate to topic. • Message is unclear. • Majority of paper is plagiarized. • Poor editing: • Spelling and grammatical errors make it difficult to read paper.

5.0 pts
5.0 Pts

 

Exemplary: • Written in formal language (avoids slang completely). • Elaborate and colorful language. • Consistently strong and varied sentence structure. • Direct quotes support student’s ideas. • Paper written in student’s own words • Superior editing. Rarely makes errors in the following areas: • Spelling and mechanics. • Correct usage and grammar.

4.0 Pts

 

Accomplished: • Majority of paper written in formal language. • Language appropriate to topic. • Words convey intended message. • Direct quotes support student’s ideas. • Majority of paper written in student’s own words. • Careful editing. Makes few errors in the following areas: • Spelling and mechanics • Correct usage and grammar.

3.0 Pts

 

Satisfactory: • Some use of formal language recognized; informal language is dominant. • Most language is appropriate to topic. • Able to get vague idea of message. • Some parts of paper written in student’s own words. • Some evidence of editing: • Extensive spelling and grammatical errors.

2.0 Pts

 

Unsatisfactory: • Paper frequently uses informal language. • Language is not appropriate to topic. • Message is unclear. • Majority of paper is plagiarized. • Poor editing: • Spelling and grammatical errors make it difficult to read paper.

Total points: 25.0

Self-Reflection Paper Assignment ESSAY

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